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ABOUT US

Full Service Real Estate Management

Incorporated in 1977 and headquartered in Columbus, The Barcus Company, Inc. is a full-service real estate management company. The company’s specialized market area in the Midwest provides valuable familiarity and experience in local markets. The Barcus Company, Inc. is an Accredited Management Organization through the National Institute of Real Estate Management. The AMO® accreditation is awarded to real estate firms that have a track record of high performance, experience, stability and financial accountability.

Our ultimate objective is to increase asset value over each client’s hold period. Through strategic planning, proven management principles, effective operating systems and day-to-day supervision, our experienced team adds quantifiable value to client assets. We analyze market trends and determine how to effectively position a property within a given market then develop a custom management plan that meets each client’s goals and objectives. Our exceptional combination of strategies, resources, and people provides the professional expertise needed to meet client expectations.

The core of our company culture is our integrity, dedication to understanding the specific goals of each client, and being extraordinarily attentive and responsive. Our proactive management style, attention to detail, depth of knowledge, diversity, high ethical and performance standards, and never tiring diligence are keys to providing consistently positive results.

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Industry Experience & Capabilities

We offer extensive expertise in housing and commercial real estate, with proven experience across diverse asset types, funding sources, and client structures.

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Housing Expertise Includes:

  • Market-rate
  • Mixed-use
  • Senior Independent
  • Low Income Housing Tax-Credit
  • HUD major financing programs
  • Public Housing
  • Elderly/Disabled
  • Rural Development
  • Bond Financed
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Commercial Expertise Includes:

  • Office
  • Retail
  • Light Industrial
  • Warehouse/Distribution
  • Service Centers
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Our Clients Include:

  • Non-profit Corporations
  • Housing Authorities
  • Trusts and Receiverships
  • For Profit Partnerships
  • Individual Investors

Leadership
EXCELLENCE is the advantage

The Barcus Team consists of professional individuals with extensive experience and credentials. Working together under our highly efficient operating system, our team is committed to the highest ethical and performance standards, and dedicated to doing whatever it takes to get the job done well.

We produce timely results, consistently and dependably. We give straightforward answers. We are creative and persistent in solving problems. We are progressive, utilizing the latest in technological tools. We are easily accessible. We care about what we do and about our client’s peace of mind.

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Tonya Froehlich

Tonya Froehlich, CPM, COS, Realtor®

President/Chief Executive Officer

Shelley Darfus

Shelley Darfus

Chief Financial Officer

Amber Keiser

Amber Keiser, Realtor®

Vice President of Operations

Randi Cutshall

Randi Cutshall, COSA, FHS, CMH

Vice President of Compliance

Jim Cruikshank

Jim Cruikshank

Vice President of Maintenance

Ashley Davis

Ashley Davis

Vice President of Human Resources

Davida Headley

Davida Headley, Realtor®

Regional Manager

Doug Decker

Doug Decker, CHAM

Regional Manager

Larnetta Pitts

Larnetta Pitts

Regional Manager

Management System
Commitment to enhance client investments

For each management account our executive team meets with owners to ascertain the objectives for the property. Barcus has the ability to manage a property for maximum cash flow, rehabilitation, repositioning, short term and long term appreciation and any other goals an owner might have.

Once we learn the owner’s objectives, we perform a comprehensive needs assessment. Our team’s approach to property management includes the following components.

  • Understanding the property, its physical and financial condition and the marketing potential
  • Determine how a property should be managed and when necessary change its management approach to achieve the owner’s financial objectives
  • Professional accounting including full accrual G/L accounting, fully auditable system of books and records, A/P, A/R, bank account and reconciliation management, audit coordination, reporting
  • Accurately budget both capital improvement programs and normal property operations
  • Efficiently implement all aspects for the repositioning of the property
Apartment building exterior with lawn

Our Success Is Your Success

The success of The Barcus Company, Inc. is built on our master management system, comprised of the following key elements working together in full synchronization.

Results
Oriented Performance

Results Oriented Performance

We recognize each client’s unique goals, and objectives and implement customized management plans, to service each account effectively. Client goals along with internal objectives for best management drive our decisions on a daily basis.

Proven
Management Principles

Proven Management Principles

We operate under a highly organized, meticulously planned, and time-tested management methodology so that things run smoothly and efficiently. Our focused leadership has extensive experience in the business and successfully leads teams to targeted positive results. We keep our eye on the ball.

Solid
Management Practices

Solid Management Practices

We adhere to techniques that closely track vital statistics and measure results against specific objectives, which enables us to execute properly targeted action and make timely decisions that are based on reliable information. Routine practices are designed to provide comprehensive information for analysis and follow up as needed.

Comprehensive
Vision

Comprehensive Vision

We recognize that the human and material resources of management must work together to produce the best results. People, including staff, tenants, vendors, service providers, government, clients, and others play a vital role in our management process. We manage the interests and opportunities of each group towards the best interests of each asset and its owner.

Commitment
to Critical Components

Commitment to Critical Components

We operate under the firm belief that highly qualified, well-trained individuals working as team members is the underlying foundation of any successful enterprise. We ensure that our personnel are regularly exposed to the most current training topics and education curriculum.

Our use of cutting edge technology such as web-based software and internal networking is an integral part of our management operations, providing many advantages for efficiency and effectiveness.

The highly competitive state of the investment real estate market demands sound property maintenance including curb appeal and superior customer service. We deliver these services with keen awareness and skills, fairness, uniformity, consistency, and compassion. We understand the delicate balance between financial performance and human relations, and are proficient at melding the two for best results.

Credentials

Certifications and Designations amongst our team members include the following:

  • Ohio Licensed Real Estate Broker®
  • Ohio Licensed Real Estate Sales Agent®
  • Certified Occupancy Specialist®
  • Housing Credit Certified Professional®
  • Certified Public Accountant®: The Accountancy Board of Ohio
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Professional Affiliations give us crucial networking connections and necessary tools, information, contacts and support necessary to be a leader in our industry, and include:

  • Institute of Real Estate Management (IREM)
  • National Association of Realtors (NAR)
  • Ohio Association of Realtors (OAR)
  • Columbus Board of Realtors (CBR)
  • National Apartment Association (NAA)
  • Ohio Apartment Association (OAA)
  • Columbus Apartment Association (CAA)
  • Multiple Listing Service
  • National Affordable Housing Management Association (NAHMA)
  • Midwest Affordable Housing Management Association (MAHMA)
  • American Institute of Certified Public Accountants (AICPA)
  • Better Business Bureau
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